Introducing the Nike SFB.
Four years ago, Nike’s Innovation Kitchen was given a new mission: Develop a 21st century boot to meet the needs of this century’s elite level athletes in need of elite level performance innovation. The SFB represents Nike’s continued pursuit of delivering the most technically innovative and lightweight product to meet the needs of athletes the world over.
The SFB was developed over the course of four years by a team of innovators led by Nike Innovation Manager Tobie Hatfield, while paying homage to the service and inspiration of Nike’s first designer and Co-Founder, Major Bill Bowerman. Before Bowerman became the University of Oregon Track & Field Coach, he served as a founding member of the 10th Mountain Division of the United States Army. Utilizing the lessons learned both from his service and his years coaching, Bowerman’s footwear design legacy would serve as a guide for Tobie and his team, a premium was placed on creating shoes that were lighter, making use of the foot’s natural motion, while decreasing the addition of heavy overbuilding which traditionally yields boots that are stiffer, hotter, heavier and less breathable. From day one, Bowerman knew there was “might in light”. The SFB is undeniable evidence.
The SFB breaks new ground in lightweight athletic boot delivering innovation for athletes in any environment. The SFB, perfect for warm weather conditions, is the lightest, fastest drying, natural motion boot on the planet. It features a Natural Motion Cushioning unit that helps with optimal support and speed, allowing for quick flexible movement in any direction while drastically reducing the weight of conventional boots.
Offering unparalleled traction, the SFB’s outsole is fitted with a directional traction heel sole that utilizes reverse tread bars and a slightly raised heel for better traction going downhill. The Sticky Rubber forefoot were placed to allow exceptional agility and traction in any terrain. Coming equipped with a puncture-resistant thermoplastic forefoot shield and genuine leather with Kevlar sheath, these assets offer protection to the wearer from jagged rocky terrain.
Highly protective while light and flexible, the SFB’s upper is comprised of a polyester woven shell wrapped in synthetic leather overlays which offers no “break-in” time associated with most other boots. A Speed Lacing System made of 550 cord run through metal speed-lacing eyelets keep the foot securely locked down to the base unit while also making the SFB easy to get in or out of. Simply put, this boot was built for comfort, speed, agility - and it was built to last.